Is this really necessary for off-page optimization while we have already done on-page



Isn't it interesting when it comes to mind that, why we need off-page if we have already done on-page? Right.

Yes , we need off-page too. It helps us to generate more traffic through external links. And by putting our experimental keyword everywhere we build a virtual trending word suggest. Now it comes what is word suggest with search engines. This is a technique when search engines show a query related to our search, often calledas search suggestions.

 Many times user is not sure what to type in the search bar, and they don't know the exact term for which they are looking for. At that time they will follow the search suggestions. If our suggestion will not come than it is not trending yet.we have to make it trending and our suggestion should comes there.

One survey says 60% visitors comes from external links such as Google map, my business, facebook, Twitter, wikipedia, quora, tumblr etc. If you are not getting a huge traffic than you should follow off-page tricks. 

In case of back links it helps page ranking. While Google itself denies to the page ranking and says it is not valid, but sources said still Alexa builds page ranking and Google spider crawls them eventually.

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